TedX Talk Highlights Our Innovative Model

In her recently released TedX talk, Bright Pink Founder & CEO, Lindsay Avner Kaplan, shares a three-step framework for how to adopt a Radically Proactive approach to your health: Awareness, Assessment, Action. This approach has been a signature part of Bright Pink's work to date from helping millions of young women become aware of their breast and ovarian health, to providing tools for them to assess their cancer risk, and put a personalized plan into action. Now in our new chapter operating as a Venture Philanthropy Fund, we continue to utilize this same model to source and evaluate our investments:

AWARENESS: We have scoured the market focused on figuring out both the "what" and the "who" to get a deep sense of the most groundbreaking initiatives that exist today and the Mission Partners who have the potential to disrupt the market and help save even more lives.

ASSESSMENT: We have developed rigorous criteria to vet potential investments ensuring strong leadership, a high quality program model, and a focus on equity, sustainability, and impact measurement.

ACTION: We have selected our inaugural cohort of Mission Partners and co-created extraordinary projects which we will be funding with financial and capacity-building investments to reach more women and save more lives.

We hope you will continue to join us in this journey by adopting a Radically Proactive approach to your health and encouraging those you love to do the same. Follow us on Instagram, spread the word, and donate to fund future Mission Partner cohorts.