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Early Detection, Risk-Reduction Lifestyle

Results Are In: Women And Employers Want Better Coverage For Prevention

Early detection is critical to surviving breast cancer — when detected early, the 5-year survival rate can be greater than 98%. In time for Breast Cancer Awareness Month, we partnered with APCO Insight to survey women and benefit managers about what matters most to them when it comes to early detection.

Today, there are two types of mammograms available — 2D and 3D. Studies show that 3D mammograms can detect cancer 15 months earlier than 2D mammograms, reduce incidents of false-positive results, and could save up to $550 million in U.S. breast cancer spending.

Take a look at what our survey reveals:

“With overwhelming support for a better mammogram, the reality is that most insurers do not cover 3D mammograms.”

“As so many companies turn pink this month, what can employers do to champion their female workforce’s access to a better mammogram?”

Employers can and should do better. If you are an employer, sign on to the Americans for Breast Health Employer pledge and commit to holding insurers accountable for early detection!

For more resources on breast cancer prevention, visit our

The research, conducted by APCO Insight in September 2016, included 1,500 interviews of women aged 30–65 who work for large companies, and 51 employee benefits managers at large companies. The full survey can be found here.

Early Detection, Risk-Reduction Lifestyle

What to expect at your Well-Woman Exam

If your annual doctor’s visit causes unwanted nerves and anxiety, you’re not alone. But making time to see your doctor every year, even when you feel healthy, is critical to maintaining your breast and ovarian health. So, in honor of Call Your Doctor Day, we’re breaking down the Well-Woman Exam. Because knowing what to expect can give you peace of mind. And peace of mind counts for a lot.

  • Clinical Breast Exam: You should expect your doctor to thoroughly examine your breast tissue, which extends up your collarbone, around to your armpits, and into your breastbone. Word to the wise: Your doc does this multiple times a day so try not to feel awkward. It’s routine — trust us!
  • Pelvic Exam: During the pelvic exam, your doctor will feel your ovaries to check for signs of ovarian cancer. It may be a tad uncomfortable but it’s important to trust your doctor and relax. Your doctor may also perform a Pap test but Pap tests only check for cervical cancer — not ovarian cancer.
  • Mammogram: Plan to talk to your doctor about starting mammograms at age 40. But, if you have a first-degree relative who was diagnosed with breast cancer, you should schedule your first mammogram when you are 10 years younger than the age at which your relative was diagnosed. So, if your mom was diagnosed at 45, talk to your doctor about starting mammograms at 35.

Helpful tips…

  • Google is great but nothing beats face-to-face. To help guide a powerful doctor-patient conversation, complete our breast and ovarian cancer risk assessment quiz and take your customized results to your next appointment.
  • Under the Affordable Care Act, the annual Well-Woman Exam is completely covered by insurance. So no more excuses, ladies! It’s time to get that appointment on the books.

Early Detection

USPSTF Moves Forward with Controversial Breast Cancer Screening Recommendations

Bright Pink is disappointed to hear that the United States Preventive Services Task Force (USPSTF) has chosen to proceed with finalizing their draft guidelines on breast cancer screening, despite legislation passed in Congress at the end of 2015 prohibiting the implementation of these guidelines for two years. The purpose behind the legislative moratorium is to allow for more inclusive discussion about the clinical impact these guidelines would have on American women, a process that is scheduled to begin in less than two weeks.

It’s still unclear why the USPSTF is moving forward with finalizing their guidelines, in clear contradiction with the law, and what the full implications of this decision will be, beyond generating even more confusion for women who simply want clarity on the question of when to get a mammogram. Thankfully, the President signed a bill in December that requires insurers to continue covering annual screening mammograms, as required under the Affordable Care Act, for women aged 40 and over through 2017.

The USPSTF guidelines recommend that women wait to start getting mammograms until age 50, and that they get them only every two years until age 74. This is true despite the fact that, according to the American Cancer Society, 25% of women who die from breast cancer are diagnosed in their 40s, and despite the fact that finding breast cancer at an earlier stage means that it’s more easily treated.

The recommendation to wait until age 50 is grounded the idea that mammograms cause women more harm than good in two key ways.

First, there’s concern that mammograms increase anxiety and cause women to undergo unnecessary biopsy procedures in response to suspicious mammogram findings. While no woman wants the stress of waiting for a follow up test and results, or of enduring a painful procedure, we believe the vast majority of women would prefer the former to a later-stage breast cancer diagnosis and all that comes with it. The USPSTF is concerned with women being able to balance the benefits and harms of mammography. But the harm of experiencing follow-up procedures is not equal to the benefit of not dying from breast cancer. In our opinion, the USPSTF is giving greater weight to avoiding those minimal harms than they are to very significant benefit of not dying from breast cancer.

Second, there’s concern that mammograms result in “over treatment” of non-invasive (or stage 0) breast cancer called DCIS. This cancer is contained to the milk duct, and may or may not ever spread and become life-threatening. Our belief is that the problem here is not with the screening modality, or with the fact that something abnormal was found through that screening, but with the treatment protocol. With greater understanding of how DCIS differs from invasive cancer, and on the risk factors associated with it, physicians can collaborate with their patients to develop more appropriate and personalized treatment plans that can reduce the chance for unnecessary treatment.

Bright Pink remains steadfast in our position that average-risk women should start getting mammograms at age 40, and that they should get them annually. We will watch with interest to see how the USPSTF’s latest actions play out in the context of the newly passed legislation, and will continue to advocate for young women around the country who deserve access to life-saving screenings.

Early Detection, Risk-Reduction Lifestyle

PALS Act Passes: Good News for Screening Access and Your Health

Today, we’re able to celebrate a development in the world of breast cancer screening that affects you and the women you love.

The Protecting Access to Lifesaving Screenings (PALS) Act was included in the Omnibus Spending Bill that Congress voted on and passed this week before leaving Washington D.C. for their holiday break. What does this mean for your access to mammograms? We broke down what you need to know…

What is the PALS Act?

The bipartisan PALS Act protects women’s access to mammograms by putting a two-year halt on the U.S. Preventive Services Task Force (USPSTF) draft recommendations for breast cancer screening. Bright Pink has been a vocal supporter of the PALS Act since its inception, alongside medical professional societies like the American Congress of Obstetricians and Gynecologists and the American College of Radiology, as well as other patient advocacy organizations like Susan G. Komen.

Pausing the implementation of USPSTF’s recommendations gives the medical community the time needed to voice their concerns about potentially harmful screening recommendations. As it stands, there has been little insight drawn from this community despite the fact that they are the ones who see the effects of guidelines like these among their patients. It also ensures that women have continued access to lifesaving breast screening while the USPSTF recommendations are fully debated.

What would’ve happened without the PALS Act?

The proposed USPSTF recommendations give annual mammograms for women ages 40–49 a “C“ rating. A C rating means that there is at least moderate certainty that the net benefit of the procedure is small and that the service is therefore best offered to patients only selectively. This directly contradicts the recommendations of other clinical organizations and would put more than 22 million women at risk of losing insurance coverage for mammograms without cost sharing.

We know how crucial regular screening beginning at age 40 can be for women — 1 in 8 women will develop breast cancer in her lifetime, yet if caught early, the five-year survival rate is close to 98%. Without the PALS Act, women may have found it harder to take action that will detect breast cancer early while it is still treatable.

How does it relate to the Omnibus Spending Bill that was just passed?

An Omnibus Spending Bill is a type of bill that aggregates many smaller appropriations bills (e.g. government spending bills) together, allowing Congress to vote on and pass all of them together with only one vote in the House and one vote in the Senate. The PALS Act was one of the appropriations bills included in this latest Omnibus Spending Bill.

What it means for you now….

During this two-year moratorium on the USPSTF’s recommendations, the medical and women’s health advocacy communities have the opportunity to take action and be more involved. And during this period, women in their 40s will continue to have access to valuable mammogram screenings. This is a decision that will affect millions of women. Bright Pink will continue to weigh in on the subsequent process as your advocate and we will let you know when and how you can make your own voice heard.

And in the meantime, its important to continue to have conversations with your doctor about developing a screening plan that addresses your personal and family medical history. Take time today to learn more about about breast cancer early detection, and to Assess Your Risk for breast cancer.

Early Detection, Risk-Reduction Lifestyle

Bright Pink’s Stance on ACS Mammogram Guideline Revisions

Today, the American Cancer Society released revised mammography guidelines. Those guidelines recommend that women at average risk begin getting mammograms at age 45 instead of 40, and that physicians forego giving clinical breast exams to their patients altogether.

Bright Pink continues to recommend that women at average risk get mammograms starting at age 40, and that primary care physicians provide a clinical breast exam to their patients annually.

In reflecting on these revised recommendations, we believe that there are three key points to emphasize.

The recommendations are for women at average risk. Unfortunately, we know that many women don’t know what level of risk they have for breast cancer, and physicians often aren’t engaging their patients under the age of 45 in a conversation about breast cancer risk. Recommending that women delay screening on the basis of risk demands a greater level of patient and provider attention to and conversation about individual lifetime risk of cancer. For women with a family history of breast cancer or genetic predisposition, mammograms before the age of 40 may be the recommendation. Our risk assessment quiz,, is a useful tool for women to use to understand their risk.

Additionally, the recommendation makes clear that women should make an informed choice about mammogram and we believe they should do the same in regards to clinical breast exams. It is appropriate for women to be active, informed participants in their own healthcare, and that they should always be involved in decision-making that weighs the potential harms against the potential benefits of these screening modalities.

Finally, Bright Pink believes it is imperative for women of all risk levels to practice breast self-awareness: knowing your family history of cancer, knowing what’s normal for your breasts, knowing the signs and symptoms of breast cancer, and knowing what steps you can take to reduce your own risk for the disease. To learn more about breast self-awareness, visit


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