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Orbit Bubblemint and Orbit White Bubblemint™
For the fourth consecutive year, Orbit White® Bubblemint® gum is proud to partner with Bright Pink and is excited to announce that Orbit® Bubblemint® gum is also joining the effort. To celebrate the partnership, 10 percent of Orbit Bubblemint and Orbit White Bubblemint™ gum sales throughout September and October 2011 will be donated to Bright Pink—up to a maximum of $75,000!

But that’s not all… E! News host and television personality Guiliana Rancic has returned for a second year to help encourage young women to be proactive about their breast health. Giuliana took to the streets of Los Angeles, stopping passersby to quiz them on their breast health knowledge and “cleaned up” common misconceptions in an engaging series of myth-BUSTing videos. The videos, housed on Bright Pink’s and Orbit gum’s YouTube and Facebook pages, reveal prevalent myths and facts related to breast health and arms viewers with helpful, and potentially life-saving, tips & information.

Be sure to check out our Facebook page in late September through the end of October to view the exciting myth-BUSTing video series. In addition to viewing the videos on Facebook, you can make a pledge to protect your chest in an effort to Be Proactive and Feel Fabulous about your breast health! The pledge includes a checklist of ways you can change your behavior and make small steps toward being more proactive.

And don’t forget to pick up specially marked packs of Orbit Bubblemint and Orbit White Bubblemint gum featuring Bright Pink, because being proactive about your breast health should be as routine as regularly chewing gum.

Learn more at Facebook.com/orbitgum